Scope

The aim of this competition is to provide a package of targeted support for growth so ambitious creative businesses can reach their potential.

Your project must:

• offer a clearly innovative and ambitious idea
• be new to your business, with a demonstrable impact to your growth plan
• create a new revenue stream, for example new products, services or IP
• respond to the changing market conditions, such as new modes of audience consumption, or the adoption of new technologies within the sector
• be market ready within 12 months of receiving support
• be able to start rapidly
• represent value for money

Innovate UK welcomes applications which can demonstrate benefit to the wider creative industries sub sector or regional cluster.

Your project must focus on one or more of the following subsectors: advertising and marketing, architecture, arts and culture, broadcasting including sport, crafts, design, fashion, film, games, music and publishing.

Funds will be released in two instalments:

• Total grant less £5,000 will be paid in advance of the project start date
• The remaining £5,000 will be paid at the end of the project, on receipt and approval of statement of expenditure, and completion of a three-month action plan with your EDGE advisor