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Creative Industry
Project Size:
£10 million

Overview: Creative Catalyst 2024, hosted by Innovate UK, offers a vital funding opportunity for UK-registered micro or small businesses in the creative industries. This grant programme provides up to £50,000, along with a package of tailored support.

Key Dates:

  • Opens: Tuesday, 23 January 2024
  • Closes: Wednesday, 6 March 2024 at 11:00 AM

Aim and Funding: Innovate UK aims to invest up to £10 million to support innovative projects that contribute to the growth of untapped businesses and increase investment in creative talent. The focus is on innovation that benefits both the creative industries and the wider UK economy.


  • Open to UK-registered micro or small businesses within the creative industries.
  • Proposals must demonstrate a clear benefit to the creative sector and the UK economy, address a specific opportunity, and show how the funding will impact business growth within 12 months.

Project Requirements:

  • The innovation should address an industry challenge, be market-ready within 12 months post-completion, and offer significant improvement over current offerings.
  • Proposals should aim to create new revenue streams (products, services, IP) and demonstrate value for money.
  • All subsectors of creative industries are welcome, with encouragement for underrepresented areas like architecture, crafts, and photography.

Application Process:

  • Complete the Application Questions.
  • Include a 2-minute video hosted on Vimeo or YouTube, outlining the innovation, its market, and why your team is best suited to address it.

Specific Themes:

Projects should focus on one or more of the following subsectors:

  • advertising and marketing
  • animation
  • architecture
  • arts and culture
  • crafts
  • design
  • fashion
  • film, TV and video
  • games
  • publishing
  • music and radio
  • visual art and photography


  • Projects not led by eligible UK businesses, exceeding £50,000, heavily reliant on subcontractors, outside the specified creative subsectors, or not utilising the full award package are ineligible.

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